Special effects from Caterham's Shop Smart Loyalty Scheme

Seasons Greetings

For the Chrismas & New Year period there are many seasonal offers in Caterham.

Latest shop to join is Papa John's, taking us to 47 shops.











Wanted Caterham Pounds ( Ends 31/12/2009)

We issued over 40,000 vouchers worth £1 each over the last month, via The Caterham Independent, the County Border News, The Caterham Advertiser and the Caterham Mirror - thanks to them all. The vouchers are valid through to Dec 31st, so do make sure you use them!

Shops & Offers
Papa John's joins in time for Christmas season, with an offer of 30% off std prices, for orders collected from Croydon Rd, valued at £15 and over.

Other recent additions have included; new toyshop “Treasure Chest”, together with 2nd shop “Tots n’ Weenies”, plus Berrington’s Jewellers, all in the Valley. Essentials Beauty Shop in the Raglan Precinct on the Hill have also joined, together with Amazing Glazing, a new pottery and craft shop in Westway. This takes numbers to 27 in the Valley and 20 on the Hill. All shops offer members individual loyalty incentives and the scheme continues to expand.

Membership rising
Over 1,600 people are now members. One third are from outside Caterham and the balance evenly split between Hill & Valley.

November & December Promotion – our own Caterham Loyalty £'s.(Now ended)
It's a £1 money off voucher, a 5hr car park ticket, a free coffee, or valid for £2 in the Southern Coop. Get one if you can! We plan some in various local papers during November and in December. Do please check for conditions applying in individual shops

£1 Loyalty Vouchers are valid in most Shop Smart outlets for purchases of £10 and over, for members. Some conditions apply and may be instead of the regular Shop Smart offers. See in shops for detail & vouchers are generally valid to 31/12/2009. A full list is on this web site. For Waitrose, the voucher may be used by members when spending £20 in store, to obtain free parking of up to 5 hrs. In Southern Cooperative the voucher will be doubled to £2 during November for £10 spend, on qualifying items. In Tandridge Leisure its valid for a free cup of coffee, if you spend £3.50 in the cafe showing your Shop Smart card. Each time you use a loyalty Pound voucher in one shop, you are entitled to get another one, valid in any of the other shops - so you can keep getting a "Pound" benefit, while the scheme runs during November and December.

Joining at a shop or on-line.
Is easy. Free membership cards can be obtained on the spot from JJ Browne, Touché, Peter Groom and La Fiaba in the Valley, plus Vivace Pianos, Swift Windows, Village Health and Caterham Pine on the Hill. Cards are also available via post ( J J Browne, 10 Godstone Road, Caterham, Surrey, CR3 6RA) and the Internet. You can pick up an application form in most participating shops. The cards come in a convenient "Big & Small" snap off pair, so one can go on a key ring and another in a wallet, or families can decide who has which. (Age 17 and over)

Click the card image to the right to apply on-line and have your card mailed to you.

Christmas
Do visit Caterham during December when other attractions are available. Snowing Saturday's were held on 5th & 12th December and we had to cancel plans for the 19th due to "SNOW". Our web site has contact details, latest information - including monthly offers from Westway Butchers and all shops at: http://www.shopsmartcaterham.co.uk

New Year
Bargains will be around in Caterham, with sales and special offers. See the main Shop Smart page for details.

Coming Soon
An extension to Shop Smart to cover other businesses that are in or around Caterham, continuing the loyalty scheme concept. They include a Chocolate Maker, Landscape Designer, Life Insurance broker, Graphics designer, Video content provider, Accountant, Architect, Web site designer, a Wine supplier and a couple of others who are in contact at present. They will be the founder members and the site will open for applications from others, to provide a Caterham based set of businesses that reward shopping or trading locally.

To all the participating shops

Background information
Shop Smart, shop local was launched in Caterham on August 6th, to reward shoppers and business loyalty. Its proving very popular among residents, shops and local businesses. Membership cards, a web site and town promotions are part of a scheme launched by the Caterham Business Partnership and ABC ( A Better Caterham). Leaflets are available widely in participating shops & both libraries. The campaign is also being well supported by the Caterham Mirror, Advertiser, County Border News, Tandridge Chronicle and other local media, including BBC's Southern Counties Radio recently.

The scheme is backed by the local businesses taking part and supported by grants from Surrey CC, Tandridge DC, Caterham Valley and Caterham on the Hill Parish Councils. At launch there were 31 shops in the scheme and now there are 47. The panel below lists each one. Other recent entrants are: MHP studios in Westway, who donated a prize of a £150 gift certificate to the initial Loyalty trail competition, Barrett's Gun and Sporting goods shop in High St and Queen Elizabeth's foundation in Croydon Rd, who are offering everyone jute QEF bags worth £1.99 for a purchase of £10.

Details of all the latest shops and their offers, together with a local shopping map and other material are in the scheme materials. Several others are in discussions, so watch this space!

The new Caterham web site with this information, including the shops, offers and their locations around the town has been created and can be reached from the banner above. Check the individual shop's pages for details of what they offer. Please note that all information is subject to change, while we add extra shops and of course some offers are for seasonal items. There are now 27 participating shops and town centre businesses in the Valley and 20 on the Hill. Other parts of the town and nearby are welcome too. The scheme is being expanded to include other Caterham businesses. Offers proposed range from straight forward discounts of up to 30%, to free items, promotions, vouchers for monthly draws and special terms.

Membership for Shoppers, Residents and Businesses.
Everyone can apply for a free Caterham Smart Card via the web site by clicking the card to the right , or by completing an application form in leaflets distributed at launch, or in shops displaying a Shop Smart Apply Here poster. (Age 17 and over) The cards come in a convenient "Big & Small" snap off pair, so one can go on a key ring and another in a wallet, or families can decide who has which.

The list of current outlets is below: ( Dec 21st) Caterham Valley

Bow Butterfly	Valley Godstone Rd
Caterham Linens	Valley Godstone Rd
J. J. Browne & Son, Jewellers	Valley Godstone Rd*
William Hill Furniture & Furnishings	Valley Godstone Rd
Martin & Co. Property Rentals	Valley Godstone Rd
Craft Stationers	Valley Godstone Rd
Dollman & Pritchard, Solicitors.	Valley The Square
Peter Groom Jewellery	Valley Church Walk*
Tots N Weenies	Valley Church Walk
Wimpy	Valley Church Walk
Catax. Taxis & Minibus	Valley Station Av
Floral Gallery Florists	Valley Station Av
D&A. Opticians	Valley Station Av
Touche Hairdressers	Valley Station Av*
Waitrose	Valley Station Av
Amber Room. Hair Salon	Valley Croydon Rd
Berringtons Jewellers	Valley Croydon Rd
Colourschemer Interiors	Valley Croydon Rd
La Fiaba Italian Restaurant	Valley Croydon Rd
Queen Elizabeth's Foundation	Valley Croydon Rd
Papa John's Pizza	Valley Croydon Rd
Rawlings Opticians	Valley Croydon Rd
Recruitment Solutions	Valley Croydon Rd
Southern Cooperative	Valley Croydon Rd
Treasure Chest	Valley Croydon Rd
Visions	Valley Croydon Rd

Caterham on the Hill

Dove's Decorating Supplies	Chaldon Rd
It's a Pet's Life	Chaldon Rd
Milan Designs	Chaldon Rd
Essentials Health & Beauty Salon	Raglan Precinct
1001 Rugs	High St
Barrett's Guns and Sporting Goods	High St
Cheveux by Toni	High St
Olivish Mediterranean Restaurant	High St
MotoMax	High St
Roger Lugg Accountants	High St
Swift Windows	High St*
The Cedars Osteopathic & Natural Health Practice	High St
Village Health Foods	High St*
Vivace Pianos	High St*
Yarn House	High St
Caterham Pine	Town End*
Amazing Glazing Pottery & Crafts	Westway
MHP Studios	Westway
Westway Butchers	Westway
Tandridge Leisure. deStafford Sports Centre	Burntwood Lane

Apply Here points are marked with * Others are welcome to join and we will keep this list updated and add details of offers . The slide show to the right shows the shops in the scheme. If you click on the pictures you can get a Google link to locations and contact information too.

Thanks to the sucess of its loyalty card scheme, an extra week has been added to the Caterham Loyalty Trail. New shops have added generous prizes and the closing date is now Sept 25th.

Shop Smart, shop local was launched in Caterham on August 6th, to reward shoppers and business loyalty. About one thousand people have already applied to be members and its proving very popular among residents, shops and local businesses.

Of the first members there are similar numbers from both Hill & Valley and about a third of all applications are from other nearby places.

Leaflets, cards, a web site and a launch competition are part of a scheme launched by the Caterham Business Partnership and ABC ( A Better Caterham). Leaflets were distributed with the Caterham Independent newspaper's August edition, participating shops & both libraries. The campaign is also being well supported by the Caterham Mirror and Advertiser.

The scheme is backed by the local businesses taking part and supported by grants from Surrey CC, Tandridge DC, Caterham Valley and Caterham on the Hill Parish Councils.

At launch there were 31 shops in the scheme and now there are 40 The panel below lists each one. Most recent entrants are: MHP studios in Westway, who have donated a prize of a £150 voucher to the Loyalty trail competition, Barrett's Gun and Sporting goods shop in High St who have also donated a prize to the competition and Queen Elizabeth's foundation in Croydon Rd, who are offering everyone jute QEF bags worth £1.99 for a purchase of £10.

Several others are in discussions, so watch this space!

Details of all the latest shops and their offers, together with a local shopping map and other material are in the launch materials, plus an information sheet which covers the latest entrants and offers by all shops. This sheet is also a competition entry form, for the Loyalty Trail.(see below for competition details).

The new Caterham web site with this information, including the shops, offers and their locations around the town has been created and can be reached from the banner below. With September being back to school month, there are several offers in places like Craft Stationers to provide essentials at attractive prices.

Please note that all information is subject to change, while we add extra shops and of course some offers are for seasonal items.


These News/Blog pages and the Virtual Shops site will merge onto http://www.shopsmartcaterham.co.uk shortly.

The scheme covers both Caterham Valley and Caterham on the Hill, with 22 outlets in the Valley and now 18 on the Hill. Other parts of Caterham are welcome too.

Offers proposed range from straight forward discounts of up to 20%, to free items, promotions, vouchers for monthly draws and special terms.

Membership for Shoppers, Residents and Businesses...Now On-line registration too.

Everyone can apply for a free membership card; the Caterham Smart Card via the web site by clicking the card to the right , or by completing an application form in leaflets distributed at launch, or in shops displaying a Shop Smart Apply Here poster. (Age 17 and over) The cards come in a convenient "Big & Small" snap off pair, so one can go on a key ring and another in a wallet, or families can decide who has which.

A competition has been launched at the same time, with entry forms at all participating outlets. By visiting at least 30 locations and completing the form, entries will go into a prize draw for a drive around Caterham in a Caterham 7 Superlight R 500 as featured in Top Gear's show! or £100 in lieu of the test drive for the winner, or to the second out of the hat. The competition will run to the 25th of September, so you have time to visit all the locations and discover shops and services locally you did not know were there. The latest form is available to download in the panel to the far right and shops also have copies. Later forms will have the latest shops added too. To enter the competition, complete whichever version of the form you have and hand in to any "Apply Here" point. There is now a second draw for those visiting at least 10 locations, see the trail sheets for details.





The list of current outlets is below: ( Sept 18th)

Caterham Valley

Bow Butterfly	Valley Godstone Rd
Caterham Linens	Valley Godstone Rd
J. J. Browne & Son, Jewellers	Valley Godstone Rd*
William Hill Furniture & Furnishings	Valley Godstone Rd
Martin & Co. Property Rentals	Valley Godstone Rd
Craft Stationers	Valley Godstone Rd
Dollman & Pritchard, Solicitors.	Valley The Square
Peter Groom Jewellrey	Valley Church Walk*
Wimpy	Valley Church Walk
Catax. Taxis & Minibus	Valley Station Av
Floral Gallery Florists	Valley Station Av
D&A. Opticians	Valley Station Av
Touche Hairdressers	Valley Station Av*
Waitrose	Valley Station Av
Amber Room. Hair Salon	Valley Croydon Rd
Colourschemer Interiors	Valley Croydon Rd
La Fiaba Italian Restaurant	Valley Croydon Rd
Queen Elizabeth's Foundation	Valley Croydon Rd
Rawlings Opticians	Valley Croydon Rd
Recruitment Solutions	Valley Croydon Rd
Southern Cooperative	Valley Croydon Rd
Visions	Valley Croydon Rd

Caterham on the Hill

Dove's Decorating Supplies	Chaldon Rd
Milan Designs	Chaldon Rd
It's a Pet's Life	Chaldon Rd
1001 Rugs	High St
Barrett's Guns and Sporting Goods	High St
Cheveux by Toni	High St
Olivish Mediterranean Restaurant	High St
MotoMax	High St
Roger Lugg Accountants	High St
Swift Windows	High St*
The Cedars Osteopathic & Natural Health Practice	High St
Village Health Foods	High St*
Vivace Pianos	High St*
Yarn House	High St
Caterham Pine	Town End*
MHP Studios	Westway
Westway Butchers	Westway
Tandridge Leisure. deStafford Sports Centre	Burntwood Lane

Apply Here points are marked with *

Others are welcome to join and we will keep this list updated and add details of offers at launch, plus on the competition trail sheets. The slide show to the right shows the shops in the scheme. If you click on the pictures you can get a Google link to locations and contact information too.

Caterham's Shop Smart loyalty scheme, gains 800 members in first 4 weeks.

Caterham's Shop, Trade, Eat, Drink, Relax, Play & Ride Home local initiative, gains over 800 members since 6th August launch. Almost 40 shops now covered and a loyalty trail competition is open until Sept 20th with cash, vouchers and a Caterham 7 ride as prizes.

Shop Smart, shop local was launched in Caterham on August 6th, to reward shoppers and business loyalty. Over 820 people have already applied to be members. Have you applied for yours yet?

Of the first members there are similar numbers from both Hill & Valley and about a third of all applications are from other nearby places.

Leaflets, cards, a web site and a launch competition are part of a scheme launched by the Caterham Business Partnership and ABC ( A Better Caterham). Leaflets were distributed with the Caterham Independent newspaper's August edition and are also in participating shops & both libraries.

The scheme is backed by the local businesses taking part and supported by grants from Surrey CC, Tandridge DC, Caterham Valley and Caterham on the Hill Parish Councils.

At launch there were 32 in the scheme and now there are 37. The panel below lists each one. Most recent entrants are: Westway Butchers, in Westway, Its a Pet's Life in Chaldon Rd, Cheveux by Toni in High St, Olivish Mediterranean Restaurant also in High St, Floral Gallery in Station Av and La Fiaba Italian Restaurant in Croydon Rd. Several others are in discussions, so watch this space!

Details of all the latest shops and their offers, together with a local shopping map and other material are in the launch materials, plus an information sheet which covers the latest entrants and offers by all shops. This sheet is also a competition entry form, for the Loyalty Trail.(see below for competition details).

The new Caterham web site with this information, including the shops, offers and their locations around the town has been created and can be reached from the banner below. With September being back to school month, there are several offers in places like Craft Stationers to provide essentials at attractive prices.

Please note that all information is subject to change, while we add extra shops and of course some offers are for seasonal items.


These News/Blog pages and the Virtual Shops site will merge onto http://www.shopsmartcaterham.co.uk shortly.

The scheme covers both Caterham Valley and Caterham on the Hill, with 21 outlets in the Valley and now 16 on the Hill. Other parts of Caterham are welcome too.

Offers proposed range from straight forward discounts of up to 20%, to free items, promotions, vouchers for monthly draws and special terms.

Membership for Shoppers, Residents and Businesses...Now On-line registration too.

Everyone can apply for a free membership card; the Caterham Smart Card via the web site by clicking the card to the right , or by completing an application form in leaflets distributed at launch, or in shops displaying a Shop Smart Apply Here poster. (Age 17 and over) The cards come in a convenient "Big & Small" snap off pair, so one can go on a key ring and another in a wallet, or families can decide who has which.

A competition has been launched at the same time, with entry forms at all participating outlets. By visiting all locations and completing the form, entries will go into a prize draw for a drive around Caterham in a Caterham 7 Superlight R 500 as featured in Top Gear's show! or £100 in lieu of the test drive for the winner, or to the second out of the hat. The competition will run to the 20th of September, so you have time to visit all the locations and discover shops and services locally you did not know were there. The latest form is available to download in the panel to the far right and shops also have copies. Later forms will have the latest shops added too. To enter the competition, complete whichever version of the form you have and hand in to any "Apply Here" point. There will be a prize for the highest number of shops visited too.





The list of current outlets is below: ( Sept 8th)

Caterham Valley

Bow Butterfly	Valley Godstone Rd
Caterham Linens	Valley Godstone Rd
J. J. Browne & Son, Jewellers	Valley Godstone Rd*
William Hill Furniture & Furnishings	Valley Godstone Rd
Martin & Co. Property Rentals	Valley Godstone Rd
Craft Stationers	Valley Godstone Rd
Dollman & Pritchard, Solicitors.	Valley The Square
Peter Groom Jewellrey	Valley Church Walk*
Wimpy	Valley Church Walk
Catax. Taxis & Minibus	Valley Station Av
Floral Gallery Florists	Valley Station Av
D&A. Opticians	Valley Station Av
Touche Hairdressers	Valley Station Av*
Waitrose	Valley Station Av
Amber Room. Hair Salon	Valley Croydon Rd
Colourschemer Interiors	Valley Croydon Rd
La Fiaba Italian Restaurant	Valley Croydon Rd
Rawlings Opticians	Valley Croydon Rd
Recruitment Solutions	Valley Croydon Rd
Southern Cooperative	Valley Croydon Rd
Visions	Valley Croydon Rd

Caterham on the Hill

Dove's Decorating Supplies	Chaldon Rd
Milan Designs	Chaldon Rd
It's a Pet's Life	Chaldon Rd
1001 Rugs	High St
Cheveux by Toni	High St
Olivish Mediterranean Restaurant	High St
MotoMax	High St
Roger Lugg Accountants	High St
Swift Windows	High St*
The Cedars Osteopathic & Natural Health Practice	High St
Village Health Foods	High St*
Vivace Pianos	High St*
Yarn House	High St
Caterham Pine	Town End*
Westway Butchers	Westway
Tandridge Leisure. deStafford Sports Centre	Burntwood Lane

Apply Here points are marked with *

Others are welcome to join and we will keep this list updated and add details of offers at launch, plus on the competition trail sheets. The slide show to the right shows the shops in the scheme. If you click on the pictures you can get a Google link to locations and contact information too.

Stop Press: Shop Smart loyalty scheme launched August 6th in Caterham. Adds 550 members and reaches 37 shops in 2 weeks.

Caterham's Shop, Trade, Eat, Drink, Relax, Play & Ride Home local initiative, has successful launch. New shops join, membership rising quickly and loyalty trail competition launched.

A new local initiative was launched in Caterham on August 6th, to reward shoppers and business loyalty. Over 550 people have already applied to be members.

Leaflets, cards, a web site and a launch competition are part of a scheme launched by the Caterham Business Partnership and ABC ( A Better Caterham). Leaflets were distributed with the Caterham Independent newspaper's publication and are also in participating shops & both libraries. Commuters at Caterham Station between 7.00am and 8.15am, were also offered leaflets on the 2nd day and the Station Booking Hall has application forms too.

The scheme is backed by the local businesses taking part and supported by grants from Surrey CC, Tandridge DC, Caterham Valley and Caterham on the Hill Parish Councils.

At launch there were 32 in the scheme and now, two weeks later, there are 37. The panel below lists each one. Most recent entrants are: Westway Butchers, in Westway, Its a Pet's Life in Chaldon Rd, Cheveux by Toni in High St, Olivish Mediterranean Restaurant also in High St, Floral Gallery in Station Av and La Fiaba Italian Restaurant in Croydon Rd. Several others are in discussions, so watch this space!

Details of all the latest shops and their offers, together with a local shopping map and other material are in the launch materials, plus an information sheet which covers the latest entrants and offers by all shops. This sheet is also a competition entry form, for the Loyalty Trail.(see below for competition details)

The new Caterham web site with this information, including the shops, offers and their locations around the town has been created and can be reached from the banner below

Please note that all information is subject to change, while we add extra shops and of course some offers are for seasonal items.


These News/Blog pages and the Virtual Shops site will merge onto http://www.shopsmartcaterham.co.uk shortly.

The scheme covers both Caterham Valley and Caterham on the Hill, with 21 outlets in the Valley and now 16 on the Hill. Other parts of Caterham are welcome too.

Offers proposed range from straight forward discounts of up to 20%, to free items, promotions, vouchers for monthly draws and special terms.

Membership for Shoppers, Residents and Businesses...Now On-line registration too.

Everyone can apply for a free membership card; the Caterham Smart Card via the web site by clicking the card to the right , or by completing an application form in leaflets distributed at launch, or in shops displaying a Shop Smart Apply Here poster. (Age 17 and over) The cards come in a convenient "Big & Small" snap off pair, so one can go on a key ring and another in a wallet, or families can decide who has which.

A competition is being launched at the same time, with entry forms at all participating outlets. By visiting all locations and completing the form, entries will go into a prize draw for a drive around Caterham in a Caterham 7 Superlight R 500 as featured in Top Gear's show! or £100 in lieu of the test drive for the winner, or to the second out of the hat. The competition will run to the third week of September, so you will have time to visit all the locations and discover shops and services locally you did not know were there. The latest form is available to download in the panel to the far right and shops also have copies. Later forms will have the latest shops added too. To enter the competition, complete whichever version of the form you have and hand in to any "Apply Here" point. There will be a prize for the highest number of shops visited too.





The list of current outlets is below: ( August 23rd)

Caterham Valley

Bow Butterfly	Valley Godstone Rd
Caterham Linens	Valley Godstone Rd
J. J. Browne & Son, Jewellers	Valley Godstone Rd*
William Hill Furniture & Furnishings	Valley Godstone Rd
Martin & Co. Property Rentals	Valley Godstone Rd
Craft Stationers	Valley Godstone Rd
Dollman & Pritchard, Solicitors.	Valley The Square
Peter Groom Jewellrey	Valley Church Walk*
Wimpy	Valley Church Walk
Catax. Taxis & Minibus	Valley Station Av
Floral Gallery Florists	Valley Station Av
D&A. Opticians	Valley Station Av
Touche Hairdressers	Valley Station Av*
Waitrose	Valley Station Av
Amber Room. Hair Salon	Valley Croydon Rd
Colourschemer Interiors	Valley Croydon Rd
La Fiaba Italian Restaurant	Valley Croydon Rd
Rawlings Opticians	Valley Croydon Rd
Recruitment Solutions	Valley Croydon Rd
Southern Cooperative	Valley Croydon Rd
Visions	Valley Croydon Rd

Caterham on the Hill

Dove's Decorating Supplies	Chaldon Rd
Milan Designs	Chaldon Rd
It's a Pet's Life	Chaldon Rd
1001 Rugs	High St
Cheveux by Toni	High St
Olivish Mediterranean Restaurant	High St
MotoMax	High St
Roger Lugg Accountants	High St
Swift Windows	High St*
The Cedars Osteopathic & Natural Health Practice	High St
Village Health Foods	High St*
Vivace Pianos	High St*
Yarn House	High St
Caterham Pine	Town End*
Westway Butchers	Westway
Tandridge Leisure. deStafford Sports Centre	Burntwood Lane

Apply Here points are marked with *

Others are welcome to join and we will keep this list updated and add details of offers at launch, plus on the competition trail sheets. The slide show to the right shows the shops in the scheme. If you click on the pictures you can get a Google link to locations and contact information too.

Shop Smart, Shop Local in Caterham nears launch with 30+ participating outlets

Stop Press

Caterham's Shop Smart initiative, providing rewards for local shoppers took a step forwards with over 30 shops and businesses in the Town joining the scheme. Details are now being finalised of all these shops and offers, together with a local shopping map and other material which will be published before the end of June.

A web site is near completion with this information too, including the shops, offers and their locations around the town. The scheme covers both Caterham Valley and Caterham on the Hill, with 18 outlets in the Valley and 12 on the Hill currently.

Offers proposed range from straight forward discounts of up to 20%, to free items, promotions and special terms.

Membership for Shoppers

Residents will be able to apply for a free membership card; the "Caterham Smart Card" either via the web site, or by completing an application form in leaflets to be distributed by end of June, or in shops displaying a Shop Smart "Apply Here" poster.



A competition will be launched at the same time, with entry forms at participating outlets. By visiting all locations and completing the form, entries will go into a prize draw for a drive around Caterham in a Caterham RS500 as featured in Top Gear's show! £100 in lieu of the test drive for the winner, or to the second out of the hat.





The list of initial outlets is below:

Caterham Valley

Bow Butterfly	Valley Godstone Rd
Caterham Linens	Valley Godstone Rd
J. J. Browne	Valley Godstone Rd
William Hill Furniture & Furnishings	Valley Godstone Rd
Martin & Co	Valley Godstone Rd
Craft Stationers	Valley Godstone Rd
Dollman & Pritchard, Solicitors.	Valley The Square
Peter Groom Jewellers	Valley Church Walk
Wimpy	Valley Church Walk
Catax	Valley Station Av
D&A	Valley Station Av
Touche Hair & Beauty Salon	Valley Station Av
Waitrose	Valley Station Av
Amber Room	Valley Croydon Rd
Berringtons	Valley Croydon Rd
Colourschemer	Valley Croydon Rd
Rawlings	Valley Croydon Rd
Recruitment Solutions	Valley Croydon Rd
Southern Cooperative	Valley Croydon Rd
Visions	Valley Croydon Rd

Caterham on the Hill

Dove's Decorating Supplies	Chaldon Rd
Milan Designs	Chaldon Rd
1001 Rugs	High St
MotoMax	High St
Roger Lugg Accountants	High St
Swift Windows	High St
The Cedars Osteopathic & Natural Health Practice	High St
Village Health Foods	High St
Vivace Pianos	High St
Yarn House	High St
Caterham Pine	Town End
Tandridge Leisure	Burntwood Lane

Several others are likely to join and we will keep this list updated and add details of offers shortly. The slideshow to the right shows the shops in the scheme. If you click on the pictures you can get a Google link to locations and contact information, pending the full web site.

Loyalty Launch approaches in time for Caterham Festival

Preparations are well advanced for a loyalty card scheme, open to Caterham's businesses, residents and visitors.

What will the scheme consist of ?

Firstly local shops and businesses are invited to join a local scheme by Caterham Business Partnership and ABC - A Better Caterham. Final information packs to be distributed shortly. We hope that 30 plus local shops and services will join, from amongst local independent shops and services. A small joining fee will be charged to cover expenses. This is about 10 - 15% of the shops in the town today but more are very welcome.

Every shop or service joining the scheme will display the SHOP SMART poster and logos. Each one will decide their offer for customers. Perhaps it will be a £1 off a haircut, a free cup of coffee, a special offer, or some discount and participating businesses are free to choose.

Each business joining the scheme will also be featured in a variety of information sources, including a web site, a local directory and promotions and a competition to launch the scheme that will run during the Caterham Festival period from late May to the end of June.

Other towns that have tried this approach over the last three years have seen their local trade increase. Right now, with the overall economy in difficulty we would be happy to hold levels we have seen over the last year.

What about customers ?

A free loyalty card will be offered to anybody who lives here or visits the town. It will be a simple plastic membership card and issued to any person registering with the scheme. Minimal details will be needed to get a card but having address details will mean we can mail out information from time to time to the membership.

Although the cards will be numbered for identification, they will not show any other detail except the SHOP SMART Logo. Being in possession of a card will be taken as sufficient proof of being a member in general. We will comply with the data protection act and not misuse information. Our scheme is modelled on a similar one in the Forest of Dean, which covered several towns. The results there over 3 years have been a significant increase in local trade. Forest of Dean have provided very helpful background information we have used in developing our ideas.

How will the scheme be promoted ?

A couple of leaflets will be widely distributed within Caterham and surrounding area. Research shows that about half of those who visit and shop locally live either in the Town or very close by. We aim to get leaflets to 14,000 - 17,000 households, covering over 40,000 people explaining what the scheme is, the range of shops and services in Caterham and how to get a loyalty card. We will also target those from slightly further out in a variety of ways.

There has already been interest from local media and we will continue to seek coverage.

How many loyalty cards do you expect to issue ?

Other similar size towns like Haslemere have 7,500 plus loyalty cards in circulation, with 50 retail shops involved after 3 years. They began with around 4,000 cards and 30 shops. We will aim to start with 3,000 and 30 shops in the first year. Haslemere have also been very helpful in sharing their experiences.

What will the cards look like ?

They will be offered in a strip with one credit card size and two key ring size with a pre-punched hole.

How to get a loyalty card ?

Application forms will be distributed widely with local newspapers or newsletters and available in local shops displaying the SHOP SMART logos, or libraries and Volunteer Centre in Soper Hall.

A small number of shops displaying an "Apply Here" version of the SHOP SMART poster , will be able to issue cards on the spot and have stocks of cards and forms. This will save costs and speed up the availability of the cards to shoppers.

Otherwise forms can be posted in and cards will be posted back.

Is it just retail shops ?

No, it will cover services too, like hair dressers, taxis and perhaps some leisure outlets too. It is up to the participating business to create a loyalty offer.

We also intend to extend the reach of the scheme to include an effective directory of overall business in Caterham, which should assist the growing numbers of locally based small and medium sized businesses to interact.

Can I get help to decide on how to promote my shop or business ?

We have established contacts with Business Link and Train to Gain, both of whom are interested to work with us to help small businesses locally. We hope to establish some free events aimed at helping local shops, to be run in the town.

What about a web site ?

A web site is being built with a "Shop Face" of Caterham shop fronts and useful Caterham information. It will enable us to quickly tell people what is available and be part of how we deliver information about participating shops and member benefits. Behind the "shop front" we can provide brief details on each business. Those who have their own web sites can link to them and for anybody that wants to try a web shop, please come and talk to us, for we have been researching possibilities to offer this in the future as a more advanced service.

The intent is to develop towards a town "Hub" with information and services to promote what we have in Caterham, as well as being a foundation block for a Town Loyalty scheme.

I have heard about the "Origami leaflet" what is that?

In our research we liked the mini town directories that came from several towns in Derbyshire's High Peaks area, plus their overall SHOP SMART logo. With their permission we have used these to create a similar concept for Caterham. A draft is here and is part of what we will distribute to launch SHOP SMART. The Map is thanks to Graham Tapley and the Directory was put together by Chris Windridge. If you discover errors please contact us. ( caterhamabc@mac.com)

Are there any special incentives to get a card ?

Yes, there is a launch competition linked to the Caterham Festival, which is running for the first time this summer in Caterham.

Each place that signs up for the SHOP SMART scheme and displays a logo, will be listed in a Trail sheet, available from key shops, libraries and the Soper Hall Voluntary Service Centre. If loyalty scheme members and also those who are not, complete this by visiting all the participating SHOP SMART locations and getting a signature, they will be entered for a prize draw of a minimum of £100. The prize draw will be held at Caterham Carnival and the winner announced. The competition will run from late May to end of June. We have adapted this idea from a very successful window spotting competition idea run on Hayling Island to promote local shopping last Christmas. It links both Festival and SHOP SMART launches, when we hope visitors will be in the town.

Sponsorship?

Yes please. If anybody wants to sponsor a prize or otherwise become a SHOP SMART sponsor please get in touch.


Who is behind this scheme?

It came from discussions in ABC and the Caterham Business Partnership over Christmas, over what could be done in the short term to help the town's economy and those who live and work here. It has the support of both groups, who are looking at Hill and Valley areas. Tandridge District Council have been very supportive, as has Surrey County Council and our local MP Peter Ainsworth. Caterham Valley Parish Council is also supporting the scheme and we will hear shortly from Caterham Hill Parish Council. We have pledges of support from Business Link and Train to Gain in addition.

When will it be launched?

As soon as we can complete production of leaflets, cards and packs and sign up 30 shops. We anticipate this will be the end of May.

The Caterham Festival programme will include our Ad on the back cover, so look for those posters and begin to find the outlets who will be joining up. Here is the advert to round off this update:

SHOP SMART, SHOP LOCAL .

10 reasons to shop local
…things to let your customers know

1. Local shops sell a wide range of great products at affordable prices.
Many people get out of the habit of shopping locally & are then surprised by the range of products and gifts available.

2. Shopping local saves you money
Out of town shops have done a good job of convincing us all that sole traders = expensive, but the evidence just isn’t there to back this up . If you add in travel, parking costs, fees to transport larger items home and your time, the overall cost is often much higher.

3. Shopping locally retains our communities
People don’t like losing shops and services in small towns and villages but don’t equate this to how they spend their money. Shops will only survive if customers spend locally – so if you want a vibrant town centre, where people can socialise as well as shop, shop locally.

4. Shopping local retains our distinctiveness– no clone towns allowed!
Many town centres in Britain look the same with franchises and multinationals. Independent shops create distinctive shopping experiences and stock different products. Independent shops keep traditional local products alive. They respond more quickly to the needs of local customers, stocking products to meet the changing population needs. They can also be more innovative…….organic products were first developed by independent traders.

5. Shopping local saves the environment
We are all aware of CO2 emissions and our environmental impact. Local shops, which often stock a high percentage of local sourced goods, products and do not require long car & bus journeys to get to, help reduce our global footprint.

6. Shopping local creates jobs
Shops in our town centres and villages create local employment and self-employment. These people in turn spend in the local economy. Over half a million people are employed in retail in our rural towns and villages. Evidence shows that for every £10 spent in an independent shop £25 is generated for the local economy compared to £14 spent in multinationals.

7. Local independent shops invest more in our communities
Sole traders and independent stores are proportionally more generous in their support for local charities, carnivals, schools and community events. So supporting local shops means a financial return for our community

8. Local shops are for everyone
Most people can get to their local shops easily and this is especially important for elderly, vulnerable and young people and those without transport. Keeping your shops open by buying locally helps the whole community.

9. Local shops value you more
Evidence from numerous surveys shows people receive better customer care and service in local shops. Traders survive by their reputation and repeat business - so shopping local means that you get a higher standard of service.

10. Shopping local saves services
Private, voluntary and public sector services cluster around shops. The loss of the high street often corresponds to a reduction in these services. As shops disappear, so do hairdressers, vets, dentists etc.

SO… shop smart, shop local

Loyalty returns to Caterham

Home of shoplocalcaterham.co.uk

Register here for information or send eMail for further details.

eMail: caterhamabc@mac.com or info@meetcaterhambusiness.co.uk

The business and retail launch of a loyalty campaign for Caterham was on Feb 9th at the Miller Centre. Over 50 people gathered to hear of the intention to launch a scheme covering Caterham Valley and Caterham on the Hill.

Peter Ainsworth MP and Tony Elias from Tandridge supported the initiative from the Caterham Valley Business Partnership and ABC - A Better Caterham project. Its also supported by Business Link and Surrey Chambers of Commerce. The idea comes from the Town's business community.

The outcome of the meeting is for a loyalty scheme to be developed and available for all retail and Caterham business to join. Timescale will hopefully be short and all those interested to take part please register your interest if you have not already done so. Our goal is for 20 or more shops, services and businesses to take part and the initiative will cover Valley and Hill. The intent is to expand the group to cover the whole area and perhaps become the Caterham Business Partnership in the process.

There is potential to offer participation in the scheme to neighbouring places, like Warlingham, Whyteleafe and Woldingham.

Regards

Andrew Browne
Marc Hansen
Chris Windridge
Graham Tapley

Press Release:

Caterham's

Local Shopping & Trade Campaign

ABC Caterham and Caterham Business Partnership

The campaign began Feb 9th.

On February 9th there was a launch event for Retailers and Business to introduce the campaign, share information and for people to sign up to be involved. The campaign will cover both Hill and Valley and be a "Whole of Caterham" exercise.

Peter Ainsworth spoke in support of the proposal, which is in line with initiatives he has been endorsing recently.

The exercise is also endorsed and supported by Business Link, Surrey Chambers of Commerce, FSB ( Federation of Small Businesses), Tandridge District Council , Surrey Community action and our local Surrey County Councillor Sally Marks.

Andrew Browne, leader of the Caterham Business Partnership, Chris Windridge and Graham Tapley of ABC - A Better Caterham project, provided supporting details.

Other towns that have introduced schemes have seen their business and economic activity grow. In today's economic situation, we would be happy to hold the current levels and this initiative is about acting now, to help our town, its businesses and its community.

You can register your interest by completing the brief form in the links to the right, click here, or visit either of the J.J.Browne shops in the valley to pick up a form, or any others where you see the Shop Smart, Shop Local logo.

Not only does this make sound economic sense its also a "green" tactic, hence our chosen colour schemes.

Here are 10 reasons for why we should act:

SHOP SMART, SHOP LOCAL .

10 reasons to shop local
…things to let your customers know

1. Local shops sell a wide range of great products at affordable prices.

Many people get out of the habit of shopping locally & are then surprised by the range of products and gifts available.

2. Shopping local saves you money

Out of town shops have done a good job of convincing us all that sole traders = expensive, but the evidence just isn’t there to back this up . If you add in travel, parking costs, fees to transport larger items home and your time, the overall cost is often much higher.

3. Shopping locally retains our communities

People don’t like losing shops and services in small towns and villages but don’t equate this to how they spend their money. Shops will only survive if customers spend locally – so if you want a vibrant town centre, where people can socialise as well as shop, shop locally.

4. Shopping local retains our distinctiveness– no clone towns allowed!

Many town centres in Britain look the same with franchises and multinationals. Independent shops create distinctive shopping experiences and stock different products. Independent shops keep traditional local products alive. They respond more quickly to the needs of local customers, stocking products to meet the changing population needs. They can also be more innovative…….organic products were first developed by independent traders.

5. Shopping local saves the environment

We are all aware of CO2 emissions and our environmental impact. Local shops, which often stock a high percentage of local sourced goods, products and do not require long car & bus journeys to get to, help reduce our global footprint.

6. Shopping local creates jobs

Shops in our town centres and villages create local employment and self-employment. These people in turn spend in the local economy. Over half a million people are employed in retail in our rural towns and villages. Evidence shows that for every £10 spent in an independent shop £25 is generated for the local economy compared to £14 spent in multinationals.


7. Local independent shops invest more in our communities

Sole traders and independent stores are proportionally more generous in their support for local charities, carnivals, schools and community events. So supporting local shops means a financial return for our community

8. Local shops are for everyone

Most people can get to their local shops easily and this is especially important for elderly, vulnerable and young people and those without transport. Keeping your shops open by buying locally helps the whole community.

9. Local shops value you more

Evidence from numerous surveys shows people receive better customer care and service in local shops. Traders survive by their reputation and repeat business - so shopping local means that you get a higher standard of service.

10. Shopping local saves services

Private, voluntary and public sector services cluster around shops. The loss of the high street often corresponds to a reduction in these services. As shops disappear, so do hairdressers, vets, dentists etc.

SO… shop smart, shop local

Register for more details as available here